#61: The Importance of Product Market Fit, with Michael Collins

Michael Collins joins us to discuss Product Market Fit.  If you want to be customer-centric you must first have a product that people want, and be able to identify those people.

Michael is the Vice President of Marketing at Connected2Fiber, a SaaS startup focused on developing location intelligence solutions for the connectivity industry. Michael has over 10 years of practical experience in successfully planning and executing marketing and growth initiatives for both startups and Fortune 500 enterprises.

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Contact Michael Collins:
www.connected2fiber.com 
www.linkedin.com/in/leadingmarketingteams/


If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.
You can subscribe to The If You Market Podcast on apple iTunes or where ever you get your podcasts.

Transcript:

 
 
(Commercial-MTD)