Mark Schaefer joins us on the If You Market podcast.  Mark shows us how today’s marketing is causing the largest civil rebellion in the history of the world, and it’s a rebellion against marketing. We talk about his latest book, “Marketing Rebellion”, the concept of human centered marketing, and his belief that the most human company will win.

Mark W. Schaefer is a globally-recognized author, speaker, podcaster, and business consultant who blogs at {grow} — one of the top five marketing blogs of the world. He teaches graduate marketing classes at Rutgers University and has written eight best-selling books.  Mark ‘s new book Marketing Rebellion: The Most Human Company Wins is an essential new view of business and a manifesto for human-centered marketing. It hit number one in both the Marketing and Advertising categories of Amazon.

His many global clients include Pfizer, Cisco, Dell, Adidas, and the US Air Force. He has been a keynote speaker at prestigious events all over the world including SXSW, Marketing Summit Tokyo, and the Institute for International and European Affairs. He has appeared as a guest on media channels such as CNN, The Wall Street Journal, The New York Times and CBS News.

Listen wherever you get podcasts:

Contact Mark Schaefer:
Mark Schaefer’s website
The acclaimed marketing blog, {grow}
The Marketing Companion Podcast
Mark Schaefer’s books
Official website for Marketing Rebellion
Official website for Return on Influence
Official website for The Tao of Twitter
Wikipedia entry for Mark Schaefer