How much of your personal data do you still own?
This week on the If You Market podcast we talk with Jory Des Jardins about data privacy, Big Tech, Cambridge Analytica, the google cookie sunset, how Bill Gates can fix social media, and the potential of 0 party data.
Jory is the CMO at the @ Company where they work to put control of online data into the hands of the people. She’s also a VC in Residence at the W fund where she works to get resources to talented underfunded founders.
Contact : Jory Des Jardins
If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.
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Meet the If You Market podcast host, Sky Cassidy—an accomplished B2B marketer, and his co-host, disruptive PR evangelist Karla Jo Helms. Together they’ll talk with industry experts covering every B2B marketing subject under the sun using their marketing and public relations perspectives to get the most out of every episode. Both hosts have a strong business acumen and insights in B2B marketing, entrepreneurship, PR and crisis management. But who are we kidding, you’re here for the guests.
The If You Market podcast explores B2B marketing ideas and tactics with industry experts. Each episode features a casual conversation with a thought leader in B2B marketing, discussing topics such as: content marketing, account-based marketing, social media, leveraging data, marketing technology, branding, PR, demand generation, marketing automation, email marketing, sales and marketing alignment, SEO, CRM, and other great acronyms. We believe IF YOU MARKET, THEY WILL COME. (sorry Kevin)