176#: Attribution is Dead, Long Live Attribution, with Steffen Hedebrandt

Would you like to know which half of your marketing budget is wasted?

This week on the If You Market podcast we talk with Steffen Hedebrandt about lead attribution and how you can assure your content is leading to revenue.

Steffen Hedebrandt is a subject matter expert in connecting marketing activities with revenue. He is data-driven and loves all parts of scaling the commercial side of a business.

Contact : Steffen Hedebrandt

  1. Steffen on LinkedIn: https://www.linkedin.com/in/steffenhedebrandt/
  2. new product link Digital Analytics
  3. Content Analytics and Revenue Analytics
  4. Dreamdata.io 


If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.

Listen wherever you get podcasts:

Transcript:

(Commercial-TDS)