How do you set pricing, and why?
This one detail can affect your revenues and success more than any other. This week Shannyn Lee joins us and we dig into everything you need to know about pricing.
Shannyn Lee is the Win Without Pitching Director of Coaching and spent a decade in senior marketing and communication roles in Fortune 500 companies before moving to a business development leadership role at a well-regarded Seattle design firm. She also spent four years at Catapult New Business where she worked with agencies of various disciplines and size, building and leading their business development programs. Her time on the front lines of agency business development coupled with many informative years on the client side, has given Shannyn a unique perspective into what marketers are looking for in agencies and what agencies must be doing in order to compete and win.
Contact Shannyn Lee:
- https://www.linkedin.com/in/shannyn-lee-2a32846/
- https://www.winwithoutpitching.com
- https://www.winwithoutpitching.com/ama/
- Books https://www.winwithoutpitching.com/books/
If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.
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