#3: What Marketers Do (And Don’t) Need to Know About Artificial Intelligence, with Mike Moran

This week on the podcast we speak with Mike Moran about Artificial Intelligence in Marketing.

“Whether you’re scared or not about AI is mostly a personality test.” – Mike Moran

The onset of incredibly sophisticated artificial intelligence is inevitable. People on both sides of the coin—panic and relief—are predicting the same reality, they just have different perspectives on what that means for them.

Today, we’re focusing on what AI means for marketers. To learn that, we interviewed Mike Moran, author, professional speaker, and consultant on digital marketing. Mike has a wealth of experience in content marketing and AI, and he shared his thoughts on what marketers actually need to know about machine learning and what’s better left ignored.

Subscribe to the If You Market Podcast on iTunes: www.goo.gl/nfMMtW 

Contact Mike Moran
Mike’s Vimeo
His book, Outside-In Marketing
His LinkedIn profile
The Biznology blog

Converseon.com and SoloSegment.com, places where you can see AI-infused marketing solutions happening now.

If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.
You can subscribe to The If You Market Podcast on apple iTunes or where ever you get your podcasts.

Transcript: