This week on the If You Market podcast we talk about Intent Data with Tukan Das. What is intent Data, how does it work, everything you’ve always wanted to know about Intent Data and how to use it to better identify what companies to pursue.
Tukan is the CEO of intent data company LeadSift where they mine Intelligence from Unstructured Public Web Data to help Organizations better engage their Customers, Also known as “intent data”.
Contact Tukan Das:
leadsift.com
https://www.linkedin.com/in/tapajyotidas/
If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.
Listen wherever you get podcasts:
Meet the If You Market podcast host, Sky Cassidy—an accomplished B2B marketer, and his co-host, disruptive PR evangelist Karla Jo Helms. Together they’ll talk with industry experts covering every B2B marketing subject under the sun using their marketing and public relations perspectives to get the most out of every episode. Both hosts have a strong business acumen and insights in B2B marketing, entrepreneurship, PR and crisis management. But who are we kidding, you’re here for the guests.
The If You Market podcast explores B2B marketing ideas and tactics with industry experts. Each episode features a casual conversation with a thought leader in B2B marketing, discussing topics such as: content marketing, account-based marketing, social media, leveraging data, marketing technology, branding, PR, demand generation, marketing automation, email marketing, sales and marketing alignment, SEO, CRM, and other great acronyms. We believe IF YOU MARKET, THEY WILL COME. (sorry Kevin)
