B2B Marketing, The "If You Market" Podcast

119#: Protecting Your Brand with Copyright & Trademark, with Jason Webb

by If You Marketon February 16, 2021March 8, 2021

This week on the If You Market podcast we talk with Jason Webb about copyright and trademark protections, what can go wrong, why he left cancer research and physics to be a patent lawyer, and his personal connection to the king that started it all.

Jason Webb is a Partner and intellectual property attorney at Pearson Butler. He has a Bachelors of Science in Applied Physics and Computational Modeling from Brigham Young University where he assisted in experimental laser physics and cancer research.

Contact : Jason Webb

www.pearsonbutler.com
Origin of copyright : https://opensource.com/law/11/6/story-st-columba-modern-copyright-battle-sixth-century-ireland
Gov site: https://www.uspto.gov/ip-policy/copyright-policy/copyright-basics
Gov Copyright site: https://www.copyright.gov/registration/

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About If You Market

Meet the If You Market podcast host, Sky Cassidy—an accomplished B2B marketer, and his co-host, disruptive PR evangelist Karla Jo Helms. Together they’ll talk with industry experts covering every B2B marketing subject under the sun using their marketing and public relations perspectives to get the most out of every episode. Both hosts have a strong business acumen and insights in B2B marketing, entrepreneurship, PR and crisis management. But who are we kidding, you’re here for the guests.

The If You Market podcast explores B2B marketing ideas and tactics with industry experts. Each episode features a casual conversation with a thought leader in B2B marketing, discussing topics such as: content marketing, account-based marketing, social media, leveraging data, marketing technology, branding, PR, demand generation, marketing automation, email marketing, sales and marketing alignment, SEO, CRM, and other great acronyms. We believe IF YOU MARKET, THEY WILL COME. (sorry Kevin)