Is your podcast successful, and what does that even mean?
This week on the If You Market podcast we talk with Tom Hunt about B2B podcasting and how to be successful at it. It’s not always money ROI, but you’re not successful if you’re not getting enough of some type of ROI to justify the expense. Guests, budgeting, consistency, getting listeners, production, editing, logistics and automation, and more.
Tom Hunt is the founder of Fame and co-founder of bCast, he starts and grows B2B businesses.
Contact : Tom Hunt
- Tom on LinkedIn – https://www.linkedin.com/in/tomhuntio/
- Fame Website – www.fame.so
- Confessions of a B2B Marketer Podcast – https://podcasts.apple.com/us/podcast/confessions-of-a-b2b-marketer-b2b-marketing/id1504044930
If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.
Listen wherever you get podcasts:
Transcript:
Meet the If You Market podcast host, Sky Cassidy—an accomplished B2B marketer, and his co-host, disruptive PR evangelist Karla Jo Helms. Together they’ll talk with industry experts covering every B2B marketing subject under the sun using their marketing and public relations perspectives to get the most out of every episode. Both hosts have a strong business acumen and insights in B2B marketing, entrepreneurship, PR and crisis management. But who are we kidding, you’re here for the guests.
The If You Market podcast explores B2B marketing ideas and tactics with industry experts. Each episode features a casual conversation with a thought leader in B2B marketing, discussing topics such as: content marketing, account-based marketing, social media, leveraging data, marketing technology, branding, PR, demand generation, marketing automation, email marketing, sales and marketing alignment, SEO, CRM, and other great acronyms. We believe IF YOU MARKET, THEY WILL COME. (sorry Kevin)