This week on the If You Market podcast we talk with Meaghan Sullivan, Senior Customer Marketing Manager at BetterCloud, about Customer Advocacy and why it’s always a good idea.
Meaghan Sullivan started her career off in Sales operations and Inside sales at NetApp and Cloudera. Her years in sales taught her the importance of building relationships with her customers that go beyond closing the sale and hitting her numbers. She later transitioned into Customer Marketing and Advocacy where the emphasis is on the customer (customer community, sharing the customers’ success and story) as a way of validating solutions, products, and services. Meaghan is currently the Senior Customer Marketing Manager at BetterCloud. Here she focuses on putting the customer in the spotlight and working with the sales organization in order to enable the customer to be successful and celebrate their success with the marketplace.
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Contact Meaghan Sullivan
LinkedIn: https://www.linkedin.com/in/meaghanrsullivan/
Company Website: www.bettercloud.com : SaaS Management security
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