Laura Patterson comes on the show to talk about her latest book, Fast-Track Your Business: A Customer-Centric Approach to Accelerate Market Growth. Some companies are happy where they are, but if you have plans to grow your business then listen up.
Laura is the president of VisionEdge Marketing, and is recognized as one of the pioneers and authorities in Marketing Performance Management.
She is passionate about helping companies take a customer-centric data-to-insights performance management approach to growth. A trusted advisor with global customer engagement expertise within the technology, financial services, life sciences, and manufacturing industries. Laura is a results-oriented executive with entrepreneurial experience.
Specialties:
– Improving Customer Engagement and Onboarding
– Driving Actionable Insights from Data
– Developing Marketing Metrics and Measurement Frameworks
– Producing Relevant Marketing Dashboards
Member of the National Speakers Association
eSpeakers Profile: https://www.espeakers.com/marketplace/profile/40908?btsc=1
Contact Laura Patterson:
LinkedIn: https://www.linkedin.com/in/laurapattersonvem/
Twitter: @lauravem
Book: Fast-Track Your Business
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