As an expert in Crisis PR Tim O’Brien knows where the skeletons are, how they got there, and what to do about it. On this episode of the If You Market podcast we talk about when and how to panic, steps to managing a crisis, different types of crisis, and much more. If your CEO is tweeting at 2am you might need Brian and you definitely need to listen to this episode.
Tim is the founder of Pittsburgh-based O’Brien Communications and has provided “crisis support” for everything from enterprise companies and startups. He is also the host of the Shaping Opinion podcast.
Contact Tim O’Brien:
OBrienCommunications.com
Shaping Opinion Podcast shapingopinion.com
https://www.linkedin.com/in/timobrienpr/
If you have questions about the If You Market podcast or would like to suggest a guest, please email us at info@IfYouMarket.com.
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Meet the If You Market podcast host, Sky Cassidy—an accomplished B2B marketer, and his co-host, disruptive PR evangelist Karla Jo Helms. Together they’ll talk with industry experts covering every B2B marketing subject under the sun using their marketing and public relations perspectives to get the most out of every episode. Both hosts have a strong business acumen and insights in B2B marketing, entrepreneurship, PR and crisis management. But who are we kidding, you’re here for the guests.
The If You Market podcast explores B2B marketing ideas and tactics with industry experts. Each episode features a casual conversation with a thought leader in B2B marketing, discussing topics such as: content marketing, account-based marketing, social media, leveraging data, marketing technology, branding, PR, demand generation, marketing automation, email marketing, sales and marketing alignment, SEO, CRM, and other great acronyms. We believe IF YOU MARKET, THEY WILL COME. (sorry Kevin)
