#64: Speed – Marketing to the ‘NOW’ Generation, with Francisco Serrano

Francisco Serrano, CEO of 121 Corp, joins us to talk about Marketing to the ‘NOW’ Generation.  

Francisco Serrano is a skilled branding specialist with over twenty years of experience in mid-to-large-sized organizations. He’s worked in corporate and product development, brand strategy and brand architecture, packaging and POS design, as well as in video and web development.

Prior to starting 121, Francisco worked as the Director of Client Services at Alazraki, one of the leading advertising agencies in Mexico. He also served in leadership roles at C&A, a European retail store conglomerate, where he headed communications management and new product development. He’s been a key player in many international brand implementations such as McCormick, Bayer, Heineken, Cadbury, OxiClean, Ferrero Rocher, and Hershey’s. 

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Contact Francisco Serrano:
www.121corp.com
LinkedIn: linkedin.com/in/icoserrano


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Transcript:

 
 
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