#93: Sales Enablement Checklist, with Jen Spencer
What if marketing didn’t help sales? Jen Spencer believes marketing…
The “If You Market” Podcast
THE ONLY PODCAST THAT MARKETS THE SH!T OUT OF IT.
The If You Market podcast is a long form casual conversation exploring B2B marketing ideas and tactics with industry experts. Each episode features a thought leader in B2B marketing, discussing topics such as: content marketing, account-based marketing, social media, leveraging data, marketing technology, branding, PR, demand generation, marketing automation, email marketing, sales and marketing alignment, SEO, CRM, and other great acronyms.
We believe IF YOU MARKET, THEY WILL COME.
Meet the If You Market podcast host, Sky Cassidy – an accomplished B2B marketer and CEO of MountainTop Data, and his co-host, disruptive PR evangelist Karla Jo Helms.
If you would like to suggest a guest, contact us at info(at)ifyoumarket.com
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#92: Personal ABM, with Kristina Jaramillo
There’s more than one type of ABM. Today’s ABM is…
#91: Your Name Sucks, with Alexandra Watkins
Is your company or product name hurting your bottom line?…
#90: How to Be a Podcast Guest, with Kelly Glover
Have you heard of this podcasting thing? I heard it’s…
#89: 3 Steps to Journey Mapping, with Jim Tincher
Journey mappers are the cartographers of marketing. You don’t create…
#88: Avoid the Check the Box Mentality, with Allen Adamson
Is your Marketing good enough? Allen Adamson says to stop…
#87: Elevator Pitches That WOW, with Chala Dincoy
Chala Dincoy of Repositioner joins the show to teach us…
#86: What is Intent Data Anyway?, with Tukan Das
This week on the If You Market podcast we talk…
#85: B2B Influencer Marketing, with Tom Pick
This week on the If You Market podcast we talk…
#84: The Balancing Act of Bad News, with Tim O’Brien
As an expert in Crisis PR Tim O’Brien knows where…